Friday, 3 October 2014

Robot toys and the Zeitgeist

A few years back I spoke about just how many butterfly fabrics we had in our shop.  I had in away touched on the concept of zeitgeist. Many people like to follow and be part of fashion. Other people like the idea of being in touch with society but treading their own sartorial path. Others of us just wear waistcoats. But even when we are forging our own fabric creations in the crucibles of our sewing rooms we can still show that we are wear of the word outside. And this is the zeitgeist.

 Zeitgeist is a German concept meaning "Spirit of the Age". In other words capturing the scene of the moment, that indefinable  thing that connects us all. Our staff are charged with the duty of working out what will be "In", what people will want, but also to ensure our customers can then take our fabrics and mold them to their will and to express their individuality whist;t also being fashion savvy.

I suppose right now themes around us include zombies and general retro mad science.
I was in a coffee shop reading a book about a scientist fellow of old with questionable sanity.

Vintage robot fabric
Whilst thinking of giant robots and death rays I spotted a young lady who was a shining example of what I mean.  She had a rather fetching bag in the shape of a fuzzy green monster whilst her sweater had a collection of vintage or retro robots! I just had to take a picture to show everyone in our shop around the corner. You see we'd just taken collection of a simaler pattern, but in a heavier cotton fabric.
Retro robot fabric

And so there you have it, how to be fashionable and yet also individual. 
There are plenty of other cool retro sci fi fabrics  out there, like this fantastic Rocket Capitan fabric.

Experiment, mix different fabrics and textures  go  forth and create, to infinity and beyond! (well to the sewing machine and beyond!)

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